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While sending out a text e-zine may seem like a piece of cake, there's more to it than you may think. *Good formatting* is the name of the game. Here's a handy checklist I use to make sure each of my issues is in great shape BEFORE I send it... Read More
One morning this past fall, I was going through my e-mail inbox, relentlessly deleting junk mail. As you're likely well aware, many spam messages are made to look like they're from a real person. One name briefly caught my eye: "Jeff Bezos." But because I was in furious deletion mode,... Read More
There are two reasons to publish an ezine. 1.) Give people information about your site, your product, or your industry. 2.) Keep your website information in front of people for as long as you can without having to spend more money to do it. Really, when you sit... Read More
The theory of writing for newsletters is very similar to that of writing for press releases and other media work, but with newsletters there is one crucial difference. Whereas with an external publication you're quality-controlled by someone outside your organization (the publication's editor) who is therefore independent and autonomous, the... Read More
What makes your ezine hot stuff? With literally thousands of ezines online today, how can yours stand out or is it doomed to stay in the junk mail folders??The first thing to think about is, what is your ezine about? Do you have a clue? If you don't know then... Read More
What's the point in spending hours preparing a newsletter, message or report if it's automatically filtered into the junk folder before the recipient even sees it? Spam threatens to choke the communication channels promising global freedom of expression. Internet Service Providers (ISPs), corporate server administrators and end users are increasingly... Read More
I sat here this morning, and decided to work out exactly how much time I use on creating my weekly ezine, and I almost kinda shocked myself. I`m not the ONLY publisher who refuses to automate, so please, after reading my hours, spare a kind thought for all those other... Read More
If you've been promoting your business on the internet you've probably heard how important it is to have a list. And that it's also important to publish an ezine.So are you publishing and ezine? If not, why? Is it because you are too nervous or lack confidence?I can understand how... Read More
1. Give Incentives Give people an incentive to subscribe to your e-zine. Offer them a freebie if they subscribe. It could be a free e-book, free report, free advertising, etc. Make sure the freebie will attract your target audience. 2. Joint Venture Joint venture with a similar e-zine.... Read More
You've convinced me that I want to sign up for your newsletter. Now that I'm ready, what do I do? I go to thesignup box on the current web page and complete the form.But wait... what are you asking for? If you're asking formore than my name and email address,... Read More

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As editor/publisher of Book Promotion Newsletter, I am fortunate in... Read More
Do you place back-issues of your Newsletter onyour website?There are... Read More
The future of email Newsletter - Llando Ford 07.28.2004 What... Read More
1. Time saver. To get going make a quick visit... Read More
There are thousands of email newsletters or "ezines" produced every... Read More
One of the biggest obstacles to building a good sized... Read More
I received a very good question from a subscriber and... Read More
Writing a newsletter or article can be very time consuming.First,... Read More
As you likely know from personal experience, the value of... Read More
It's obvious but true that your newsletter can only be... Read More
Although we are in the information age, very few people... Read More
Publishing an ezine certainly has its benefits and rewards, but... Read More
When I teach ezine classes, I ask the students what... Read More
During the free e-zine publishing teleclasses I offer every month,... Read More
Are you looking to increase your relevancy in the search... Read More
More and more companies are finding the value in informational... Read More
The Internet is too rich. Even powerful and sophisticated search... Read More
So you'd like to start publishing special reports and ebooks... Read More
I'm working on a report for a company that puts... Read More
There are many tips and techniques to increase your search... Read More
We all know that an e-zine won't attract and keep... Read More
Managing Subscriber addresses: At the top of your email message... Read More
WHY DO WE DO THIS?A major "character" in Mark Salzman's... Read More
So, you want to publish articles online? It's really quite... Read More
What's the point in spending hours preparing a newsletter, message... Read More
So how do smaller businesses use the internet to drive... Read More
One-Page Newsletters can do more than help you keep in... Read More
When I teach ezine classes, I ask the students what... Read More
Since you publish your newsletter on a regular basis, sometimes... Read More
With the rapid expansion and diversion of commerce, manufacturers, career... Read More
Although we are in the information age, very few people... Read More
The first thing you should consider in advertising is the... Read More
Publishing, both electronic and hard copy, from articles to books,... Read More
More and more smart business people are finding the value... Read More
Publishing an e-zine is the ideal opportunity to showcase your... Read More
I subscribed myself to many ezines. I'd love to read... Read More
Are you doing "the bounce"? No, it's not a new... Read More
1. Use autoresponders to publish and promote your ezine.Autoresponders with... Read More
You Have Won! Hold an ongoing prize drawing... Read More
If you publish an email newsletter, do you convert the... Read More
Ever wonder how a "guru" earns $3,546 or more just... Read More
Did you ever wonder why some business owners seem to... Read More
The information listed here is worth more than gold. if... Read More
A few years ago, when I first started seeing HTML... Read More
It's proven that the FROM field of your emails is... Read More
What's the point in spending hours preparing a newsletter, message... Read More
You can use Word newsletter templates for both Word and... Read More
Imagine you are sitting at home relaxing reading a book... Read More
Ezine is an electronic newsletter that is published through internet.... Read More
I read a lot of newsletters. Some are great and... Read More
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